FIFA 2030 THE STARTING POINT

Three nations. One vision. A legacy in the making. In this exclusive film, which I had the pleasure of producing, directing, and being the cinematographer, we bring to life the passion and ambition behind the Spain-Portugal-Morocco bid for FIFA 2030. Through the voices of football legends Luis Figo, Nourddine Naybet, and Fernando Llorente, we explore what makes this bid more than just a tournament—it’s a bridge between continents, a celebration of football’s power to unite cultures, history, and future generations. In a fun script written by the amazing creative crew at Dentsu Portugal. From the streets of Madrid to the heart of North Africa, this cinematic journey captures the spirit, heritage, and relentless pursuit of greatness that defines the beautiful game.

Coming soon FIFA 2030 like you’ve never seen it before.

SAMUEL ROSS INTERVIEW

When innovation meets craftsmanship, the result is more than a watch—it’s a statement. In this exclusive interview, visionary artist and designer Samuel Ross takes us inside his bold collaboration with Hublot, where industrial design, cutting-edge materials, and contemporary aesthetics merge to redefine the art of timekeeping. From the inspiration behind his sculptural approach to the seamless fusion of brutalism and luxury, Ross reveals the creative process that shaped this groundbreaking timepiece. Precision, form, and function—reimagined.

BEN ARPEA INTERVIEW

In the quiet hum of his Paris studio, artist Ben Arpea invites us into his world—a space where color, texture, and intuition collide. In this exclusive interview, we step behind the canvas to explore his creative process, inspirations, and the emotional landscapes that shape his work.

From bold abstractions to subtle gestures, Arpea’s art is a dialogue between spontaneity and control, light and shadow, past and present. Through his eyes, we witness the evolution of a modern artist forging his own path in the contemporary scene.

HOMO FABER VENICE

In the heart of Venice, where tradition meets innovation, Homo Faber 2024 brings together the world’s most exceptional artisans. In this exclusive series of interviews, we spotlight three visionary creators redefining contemporary craftsmanship:

Kim Jordan – Mastering the delicate balance of material and movement in his work.

Youmeng Liu – Blending Eastern tradition with modern subjects to craft breathtaking, intricate designs.

Josh Gluckstien – Transforming recycled materials into extraordinary sculptures that breathe new life into sustainability.

Through passion, precision, and artistry, they push the boundaries of what handmade truly means.

EVA JOSPIN INTERVIEW

In the gilded halls of Versailles, where history and haute couture intertwine, artist Eva Jospin unveils a breathtaking exhibition of tapestries, curated by Dior. In this exclusive interview, Jospin takes us through her intricate, handwoven landscapes—where fabric becomes forest, thread becomes architecture, and every stitch tells a story of craftsmanship and imagination.

Against the grandeur of Versailles, she reflects on the dialogue between heritage and contemporary artistry, the influence of Dior’s legacy, and the delicate interplay between fashion, nature, and sculpture.

MATHEW BARNEY TEASER

At the Fondation Cartier, where art and transformation collide, Matthew Barney unveils a bold new chapter in his creative journey. In this exclusive video, we take you inside the secondary exhibition, a space where Barney’s signature fusion of sculpture, performance, and film comes to life in unexpected ways.

Through haunting visuals, raw materiality, and mythological storytelling, the exhibition expands on his artistic universe—challenging form, narrative, and the very nature of creation itself.

Step behind the scenes, witness the details up close, and immerse yourself in the world of one of contemporary art’s most enigmatic visionaries.

FRANCIS KURKDJIAN THE INTERVIEW

In the heart of the French Riviera, where heritage and innovation collide, an exclusive conversation unfolds. At Château de La Colle Noire, the legendary retreat of Christian Dior, master perfumer Francis Kurkdjian reveals the future of Dior fragrances.

Surrounded by the very flowers that inspire Dior’s most exquisite scents, Kurkdjian speaks on the evolution of luxury perfumery, the role of sustainability and technology, and the emotional power of scent. From time-honored craftsmanship to the frontiers of AI-driven fragrance design, he shares how Dior continues to shape the world of olfactory art.

Step inside the creative mind of one of the world’s most celebrated noses. Witness the alchemy of scent in a setting as timeless as the fragrances themselves.

TAKASHI MURAKAMI THE INTERVIEW

Stepping into the world of Takashi Murakami's artistic brilliance this summer was an extraordinary journey. This summer for WHITEWALL magazine at the Gagosian gallery in Paris, I found myself immersed in the privilege of filming an exclusive interview with the maestro himself, right before the unveiling of his latest masterpiece.

Murakami's exhibition at Gagosian unfolded like a vibrant tapestry of creativity. The interview, set against the backdrop of his avant-garde creation, offered a rare insight into the mind of a contemporary art icon. Murakami's ability to seamlessly blend traditional and pop culture influences echoed through his latest piece, leaving a trail of awe and inspiration.

From discussing the intricate details of his artistic process to unraveling the conceptual layers of his exhibition, the interview was a kaleidoscope of thoughts and ideas. Murakami's passion for pushing boundaries and redefining artistic norms shone through, making each frame a testament to his visionary approach.

The Gagosian gallery, a fitting stage for Murakami's brilliance, became a canvas where emotions and creativity collided. The interview not only captured the essence of his latest creation but also delved into the artist's perspective on the ever-evolving art scene.

Enjoy

#TakashiMurakami #GagosianGallery #ArtisticJourney #ParisArtScene #InnovationInArt #whitewallmagazine

A fun moment with the Artist.

MARCO BRAMBILLA THE INTERVIEW

I had the immense pleasure and honor of interviewing Marco Brambilla for the Mill Paris.

In the dynamic realm of contemporary art and filmmaking, Marco Brambilla emerges as a luminary, celebrated for his groundbreaking contributions to visual storytelling. My recent interview with this visionary artist delved into his transformative work within the MSG Las Vegas Sphere, a revolutionary blend of art, technology, and entertainment. Within the heart of this innovative venue, Brambilla's creative genius finds expression, pushing the boundaries of artistic storytelling and redefining the spectator experience. His insights into the creative process unveiled a meticulous dedication to precision, emphasizing the collaborative synergy with a talented team of artists and technicians.

Brambilla's diverse sources of inspiration, spanning from classic art to contemporary cinema, underscored the evolution of his visual language that resonates profoundly with audiences. This commitment to exploration has shaped his distinctive body of work, making him a true pioneer in the artistic landscape. As we navigated through his career trajectory, Brambilla shared reflections on the challenges and triumphs that defined his journey, emphasizing the importance of embracing the unexpected, fearless experimentation, and a willingness to take risks.

In the brief yet captivating 10-minute conversation I had with the Artist, Brambilla's narrative unfolded as a testament to relentless innovation. The MSG Las Vegas Sphere not only showcases his creativity but also stands as a symbol of the boundless possibilities that arise when art and technology converge. As our interview concluded, it became evident that Marco Brambilla's legacy transcends the confines of canvas or screen – it beckons us to explore the limitless potential of human imagination, urging aspiring artists to dare to be different in their pursuit of an artistic vision.

LOUBOUTIN- LE DUO

Produced by the Mill+, I was excited to direct these 2 TVC’s for the LOUBOUTIN brand. Despite being a shoe maker, the TVC was centered on their makeup line. All was shot in a day, in a white studio setting. As you can imagine there were tons of footage of different emotional expressions the models created and we spent time with the client who has their own internal creative agency to work out which attitudes worked best for the brand.

It was a fun shoot and despite the fact that Lauren, one of the models, had a 40° C fever she carried on like a trouper. This certainly changes style from my usual comedy scripts, bringing me back to my origins as a beauty director.

It certainly made me want to do more in this direction.

Thanks again to the whole crew at the Mill for such a stellar job.

LACOSTE + NOVAK

In collaboration with the agency BETC, I directed, DOP’ed and Edited a new TVC for the iconic brand Lacoste. This was shot in 2 days during the strikes in Paris and edited on a train to La Rochelle. I travelled around town in a hired electric scooter with my camera in a bag. I do believe as a one man crew this was the most eco friendly shoot I’ve ever been on.

What was interesting was that the initial pitch was just for a post production company to come up with designs for a digital matte painting to integrate both the crocodile and Novak. The story board suggested a sequence shot with maybe one or two close ups but nothing more. The energy of the game of tennis was missing. It was considered that timing and budget would be an issue. This was all taken into account during the pitch process and instead of reacting like any normal post house, we turned the brief on its head, why don’t you shoot it? Not a natural reaction from a post house. But in truth the Mill isn’t just any post house, we have a production office too.

Having an integrated production team at the Mill helped solve most of the problem. The fact that I knew how to shoot and edit helped too. The last important point is that I love tennis and that I had a feeling of how the game should be re created between the iconic brand logo and one of the best players in the world.

What sealed the deal was a 15 second rough cut shot on an iPhone with a real match sound looped in. For those of you who are curious I added the iPhone version at the end of this post.

Below are some “making of” photos.

Enjoy.

Below is the rough iPhone edit version that was literally done in 5 minutes.

ALLTRICKS

Shot in Palma de Mallorca for the brand ALLTRICKS and the Agency LA CHOSE, a series of 3 TVC’s depicting high action and a little comedy to get the message across. The challenge was getting the 3 films in a 2 day shoot with all the location moves. The only way to achieve it was for me to do double duty by directing and doing the D.O.P. work all by myself. Not an easy task but one that was throughly enjoyable.

You can see the see the films below with 30 second versions coming next year

NEW WEBSITE

Welcome to my new website where i’ll be posting my new films and the news concerning my work. If there are any social requests don’t hesitate to contact me.