LOUBOUTIN- LE DUO

Produced by the Mill+, I was excited to direct these 2 TVC’s for the LOUBOUTIN brand. Despite being a shoe maker, the TVC was centered on their makeup line. All was shot in a day, in a white studio setting. As you can imagine there were tons of footage of different emotional expressions the models created and we spent time with the client who has their own internal creative agency to work out which attitudes worked best for the brand.

It was a fun shoot and despite the fact that Lauren, one of the models, had a 40° C fever she carried on like a trouper. This certainly changes style from my usual comedy scripts, bringing me back to my origins as a beauty director.

It certainly made me want to do more in this direction.

Thanks again to the whole crew at the Mill for such a stellar job.